Barilla & Puck UAE Brand Revamp

Brand Development for Barilla & Puck by Wondereight

Revitalizing Barilla & Puck's brand presence in the UAE market.

Services

Packaging Design Content Production

Industries

Food Retail

Geography

UAE 🇦🇪

Read time

2 mins

Context
Tasked with a comprehensive overhaul, we focused on packaging design, POSM branding, and content creation tailored for the UAE market. This project aimed to strengthen Barilla & Puck's brand visibility and appeal in a competitive food industry.

Outcome
Our strategic redesign led to a noticeable increase in brand recognition and customer engagement. The fresh, culturally resonant packaging and POS materials significantly boosted in-store visibility and sales.


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