Revamping The Whole Truth Foods Brand
Brand Development for The Whole Truth Foods by Thought Over Design
A transformative rebranding for The Whole Truth Foods, focusing on transparency and clean eating.
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Read time
10 mins





















































































Context
The Whole Truth Foods sought to redefine their brand, emphasizing their commitment to 100% clean, transparent food products. The project involved a comprehensive overhaul of their packaging design and educational content to enhance consumer trust and engagement.
Outcome
The rebranding led to a significant increase in consumer trust and market share, establishing The Whole Truth Foods as a leader in the clean eating space. The honest, clear packaging and informative content significantly boosted customer loyalty and brand recognition.